What is Black Hat SEO?

What is Black Hat SEO?

Black Hat SEO
Black Hat SEO refers to the idea of using certain set of practices that increase your website rank in search engines by using illegal way or by violating the terms and services of search engines. The world of SEO is quite large and it has maintained clear rules and policies to follow in order to ensure a safe, relevant, and useful environment for the users. In order to get high ranking in search engines, you constantly need to update your website with the new changes the algorithms.
Popular Black Hat SEO Techniques Some of the popular Black Hat SEO techniques are listed down:
1. Content Automation
2. Doorway Pages
3. Hidden Text or Links
4. Keyword Stuffing
5. Reporting a Competitor (or Negative SEO)
6. Sneaky Redirects
7. Cloaking
8. Link Schemes
9. Guest Posting Networks
10. Link Manipulation (including buying links)
11. Article Spinning
12. Link Farms, Link Wheels or Link Networks
13. Rich Snippet Markup Spam
14. Automated Queries to Google
15. Creating pages, subdomains, or domains with duplicate content
16. Pages with malicious behavior, such as phishing, viruses,
Trojans, and other malware Why You Should not Go for Black Hat SEO Unfortunately, there are websites that use Black Hat SEO techniques to boost up their rankings. Rankings earned from Black Hat SEO do not last long and Google detects them after a short period of time and changes it algorithms. When you use Black Hat SEO techniques, your website gets banned by Google and other search engines. These techniques will only help you in getting high rankings for short time but the penalties of Google are much stricter and can cause devastating effects on your website.

April 1, 2018 Leave your thoughts

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