What is an SEO Friendly URL?
An SEO friendly URL is a Web address that is easy to read and includes words that describe the content of the webpage. URLs that are friendly basically help visitors to remember them easily. In addition, they help in describing the page to search engines. When you create a good URL structure for search engines, it greatly helps in the indexation process of your website. Unfortunately, there are several websites that create incorrect and non SEO friendly URLs and do not know about its importance. When you come up with a URL that is easy to read or remember, it drops down your traffic rate thus creating problems for your SEO strategy.
What are the Elements of a URL?
When it comes to choosing a good URL it’s all about usability. If the URL is good for users, it’s good for search engines. That’s why you should use keywords instead of random words and numbers.
A URL consists of following elements:
Hypertext Transfer Protocol (HTTP)
HTTP is the most popular application protocol used on the World Wide Web. Other familiar types of application protocols include FTP and telnet.
A domain name of the website
The domain name is your address on the World Wide Web. It is the most important and visible part of the website that is often communicated in emails, on flyers, business cards, etc.
A subdirectory of the file
Subdirectories basically involve the depth and width of a folder. Depth is the number of subfolders we find in a domain. Width refers to the number of pages in a category.
A file name of the requested resource
The name that you choose for your resource in order to show it up on the internet. When it comes to choosing a good file name, it’s all about usability and keywords.