Can Google Determine the Level of Quality in Your Content?
How Google Determines the Quality of Your Content
In order to please both the search engines and potential customers as well as return visitors, you need to offer value above and beyond search engine optimization. You should never go for producing thin content that just gets clicks and certain rank but has no actual value for the search engine user. This kind of content also tends to have high bounce rates and low conversion rates.
Due to plagiarism, a ranked website gets a bad reputation on Google. In addition, Google doesn’t like a copied or duplicate content so whenever you publish a copied or duplicate content on your website Google marks it as a low-quality content web page and gives you the low ranking in the searches. Your website can’t get a place in high ranked pages on Google.
How Google Checks Your Content
Google uses several tools and software for determining the quality of content that your website is producing. It makes sure if you are following the Google guidelines and SEO rules or not and index your website according to the given factors.
GoogleBot crawls millions of pages every single day with the purpose of compiling the indexes of all the words that are present in the pages as well as their location. Besides that, the bots usually process information that is present in the key content tags and attributes, such as Title tags and Alt attributes. When a particular user enters a query, Google Bot searches all the indexes in order to find the relevant content and return the results that are highly useful for the user. Thus, if you are focusing on all the factors that are essential for SEO, Google will surely like your content and will rank it higher in the search engines.