What is Semantic Markup in SEO?
What is Semantic Markup?
Semantic Markup is closely related to Schema Markup and is known as the language of search engines. Almost all the search engines have created a specific language so that they can easily understand the web content. Thus, all the websites have to follow that language in order to perform their jobs better. It has emerged as the most useful, easy, and reliable strategy to increase the traffic and page authority of your website in search engines.
In order to translate your content into semantic markup language, you basically need to understand the purpose of your page. Once you are clear on the purpose of your page, you can go for a Semantic Markup Class and can illustrate it with the help of some standard group of properties. After you have figured out all the important information, you need to put it up in a Semantic Markup Code.
How Semantic Markup is Helpful for SEO
A few time ago, there was a lot of discussions if Google uses semantic Markup for ranking and indexing or not and the discussion ended with the answer that Google includes this factor while ranking and indexing the websites. As the semantic markup make the job of Google easy by helping them in understanding the content better, so yes, Google pays attention to semantic markup.
When you add a semantic markup to your HTML page, it allows you to convey the meaning and structure of your web pages in a better way.
It helps you to get 25% more click-through rate on pages where it is used.
Increases 35% more visits to your website.
It provides 3.6 times more interaction rate and increases the time spent on pages to 1.5%