Strategies for Using Instagram for SEO and Web Traffic 2018
Instagram is one of many social media platforms businesses are including in their social media marketing strategies. Using Instagram as a marketing tool for your business can help boost your overall search engine optimization efforts. Instagram has easily become one of the most important social media platforms around with more than 200 million users worldwide. Instagram is unique because it has no web-hosted version. Instead, all Instagram activities are performed directly through the mobile app. The key to building your search ranks and web traffic with Instagram is building your level of influence.
Tips for Using Instagram as a tool for SEO and High Web Traffic
Taking the below-listed steps on Instagram for an increase in web traffic and SEO can surely lead your business to success. Let’s discuss the strategies:
Change your URL on a regular basis
Instagram does not allow you to put links in each one of your posts, you are limited to the single link in your profile. This means you’ll want to change it out often according to the campaigns you’re running in order to boost up the traffic volume to certain pages.
Taking the time to research the hashtags you want to use can ensure you’re choosing the ones with the most traffic volume that are relevant to your post. Simply include the list of hashtags at the end of your post, rather than worrying about using them naturally in the description.
Build a network of major influencers
Identify the most popular players on Instagram and start making comments on their posts. Engage them in conversation whenever possible. After a short span of time, you’ll build a relationship with a select few influencers, and they’ll start mentioning you as much as you mention them. Then, their audience will naturally start following you.