What is a Good Bounce Rate in Google Analytics?
What is Bounce Rate?
Bounce rate refers to the single page session of your website. It defines the percentage of web sessions or single page visits. In simple words, it tells about the percentage of people who left your website from the main page without browsing any further. Bounce rate greatly tells about the performance of your website. It determines how well your website is doing its business in terms of catching the attention of the targeted audience.
Good Bounce Rate
Having a high bounce rate is not a good sign. It shows that your website is not making successful attempts to grab the attention of your customers. Bounce rate that are almost 25% to 30% are considered good in the eyes of Google analytics. Basically, anything that comes under the percentage of 40 is considered good when we measure it in terms of Google Analytics. The above mentioned bounce rate is ideal and there are only few websites that become able to achieve this low bounce rate with their effective SEO strategies. Usually, a number of websites experience the bounce rate of 40 to 55 percent. When your bounce rate crosses 50, it is definitely the time to think and ponder on the factors that are leading towards high bounce rate of your website.
How to achieve good bounce rate In order to achieve good bounce rate for your website, you clearly need to focus on the content that you are sharing on your website. Make sure to write the type of content that holds the potential to catch the attention of your users and can grab their interest so that they can spend more time on your website. Checking as well as improving the quality of your content will greatly help you in having a good bounce rate.